Not much to say on this. Just love it. Kyrie Irving dressed as Uncle Drew is kicking ass at a local basketball court. A lot of debate going around on if it is true or fake? Either way, the idea and execution is demanding attention. 5 bio + views on Youtube.
This exciting project by Googles takes some of the worlds most iconic ads into a new world of technology. Really exciting both to see the ads and hear the grand old men (and woman) of advertising explain their ideas and see them react to the new possibilities technology adds as a whole new layer to … Continue reading
When looking at re-posts earlier today I fell over a post from four years ago talking about behavioral targeting. People were very concerned about web companies gaining access to personal data. That raised the discussion on the benefits and risks of the web being personal. Four years after it seems as the discussion is almost … Continue reading
I just lost my early morning following blog threads on discussion on behavioral targeting and the pro’s and con’s on this issue. The nice Erin wrote a post on creating fansumers where she started a discussion on this issue, linking back to Interactive marketing trends. I’m not totally settled on my attitude towards behavioral targeting, but it is … Continue reading
Everyboby is talking about ARG’s these days, and it is pretty interesting following how these get more sofisticated and challenging. But there is one, which I haven’t seen or heard about in Denmark at all, and given the complexity and quality of the content I was wondering why nobody’s been talking about it here. The … Continue reading
This will be short. I don’t think the world needs another planning blog. But I need it. On the 28th of august 2006 I started blogging for the first time on “In search of media innovation”, and shortly after continued on “Channel 8000 – unleash curiosity planning” which where alive and kicking until the summer … Continue reading